Digital marketing
Digital marketing encompasses all marketing efforts that use an electronic device or the internet. Businesses leverage digital channels such as search engines, social media, email, and their websites to connect with current and prospective customers. Digital marketing is defined by the use of numerous digital tactics and channels to connect with customers where they spend much of their time, online-digital advertising, email marketing, online brochures and beyond there’s a spectrum of tactics that fall under the umbrella of “DIGITAL MARKETING”. Digital marketing just like search engine optimization (SEO), search engine marketing (SEM), content marketing, and campaign marketing and social media marketing
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